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Stop Google Ads from Tracking Your Web Activities

by S.Roy on June 18, 2013

There has recently been a concern over the report that Google and various advertisers have managed to serve targeted ads by bypassing the privacy settings of users and foregoing third-party cookie policies. The report led to a resentment among consumers as well as privacy advocates. Google and advertising firms have agreed to abide by a do-not-track policy that is going to see light at the end of the year. But if you cannot wait that long, there is a solution from Google that would let you not to be followed by relentless ad programs.

The solution is a hand extension called “Keep My Opt-Outs” that is available for users of the Chrome browser. The program blocks all cookies associated to personalized ads that track the trail of users across various websites and use that information to serve relevant ads. This trail-monitoring can be blocked by using a setting included in all modern Web browsers although Google uses a special code to bypass it in browsers like IE and Safari.

If you are using the Chrome browser for web browsing, this handy app can stop ad firms from tracking your web history until an official policy comes to save the day. However, industry watchers observe that this is yet another attempt by Google to popularize its browser by making the extension compatible only with Chrome.

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